Miami Swim Show Trend Report

 

The talk of the industry this time of year is centered around one thing- the annual Miami Swim Show. A fashion trade show for everything related to swimwear, beaches, pools, and everything that falls in between those categories. It’s always fun to see what new styles luxury swimwear companies like Lady Lux come out with, but we like to predict ahead of time what we will see at the show starting Saturday, and what will make a presence at the end of the year as well as for 2014…

 

 

Youthful, bright prints have definitely started to make their mark for the summer of 2013, but we don’t see an end to this trend. Specifically speaking, striped patterns such as chevron really took off- and we’re pretty sure they’ll be sticking around for the 2014 collections due to their overwhelming popularity. In both the Call On Me as well as Crazy For You bikinis, the chevron prints have been kicked up a notch with trendy, bright colors like purple and aqua. Similarly, Ready Or Naut features a youthful striped print. With nautical inspiration, this suit was a huge hit around national holidays such as Memorial Day and Fourth of July. Is it possible nautical striped suits will be even bigger in 2014? We definitely think so!

 

 

Running along the same concept as the colorful striped prints, powerful florals also took off in late spring/early summer of this year. The ever-feminine print took a unique twist when paired with black, like in More Than A Feeling. The print turned out to be one of our best sellers! It’ll be interesting to see what other colored florals will be huge for 2014, as we’re sure this popular style print is here to stay. Other favorites from 2013 include Floral Fantasy and Secret Escape.

 

 

Last (but definitely not least), we think sexy cutout monokinis are going to be HUGE again for 2014. This style swimwear took off in 2013 with the introduction of super-sexy cuts like the Sipping Pretty monokini, one of our best selling suits. Customers seemed to like the variation of not only cuts, but colors, such as the Heaven Can’t Wait monokini, also one of our best-sellers. With options like these, the Drive Me Wild monokini, and many more- we’re sure we’ll be seeing more sexy monokinis for 2014 all around, and we can’t wait to see what fun cuts and colors will be available!

 

What designer swimwear trends were your favorite for 2013? What trends do you look forward to hopefully seeing for 2014? We hope you’re as excited as we are for the new year and new swimwear!

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